Elisa Rönkä, Head of Digital Market Development Europe, Siemens
Prof. Dr. Verena Rock, Professor for Real Estate Investment and Portfolio Management, Aschaffenburg University of Applied Sciences
Elisa Rönkä: Empathy comes in various forms: cognitive, emotional and compassionate empathy are just a few examples of the different categorisations. Cognitive empathy – communicating in a way that is understandable to the recipient – is definitely a trainable skill. The further we move towards compassionate empathy, the more personal attributes come into play. However, just being mindful of the different dimensions of empathy in the business context – for example, how we build trust – makes us more capable of empathy. Personally, I do not think it is necessary to certify these skills, but we can certainly assess them. To do so will require a psychological approach. In my view this will also be key to addressing existing leadership challenges.
European cities will have to adapt to new factors such as next technologies and an increasing ageing population; but these changes will have to take place in an integrated, affordable and sustainable manner within pre-existing urban fabric. Cities will cope with existing issues, such as providing sufficient affordable housing to an increasingly varied population, ensuring inclusiveness and integration among its communities, and reducing environmental impacts. But who will develop those cities of tomorrow and which skills matter most?
Verena Rock: Empathy, intercultural competences and social skills can be trained – to a certain extend. A good way of training would be by using case studies and role plays, simulating diverse situations from every day working life at the interface of technology and the built environment. Performance in these situations could be assessed by professionals from various disciplines, in order to allow for reliable certification. Working in an increasingly virtual world will strengthen the need for these skills, so as to differentiate between robotic and human actions and processes.
ER: The “human sensor” is already a valuable data point, the capture of the data is just mainly based on disparate inputs. As we are able to capture more data on preferences and behaviours, with the help of AI we can focus on personalisation and creating better overall experiences. The question of privacy is of course an important topic and should be taken extremely seriously (so too bias in artificial intelligence) but overall, if the intention is to create better experiences, the development of technology represents more of an opportunity than a threat – as long as people have the choice to opt out.
Elisa Rönkä, Head of Digital Market Development Europe
Siemens
ER: The Internet of Experiences shifts the focus from connecting devices to creating connected experiences. Therefore, the focus in on creating value to the user via connectivity, not in connecting data itself. Simply put, not focusing on gathering a data lake but on the applications that can be derived from the data in order to reduce friction, create joy, or optimize and personalize experiences.
VR: I think historic centres or CBDs will remain the heart of most cities, but they might become more closely connected to their surroundings via technology. They will function more efficiently in terms of digital mobility and amenity concepts – which will help to prevent congestion, pollution and crime. The human being will still predominantly shape the city of the future, which will remain a place for social interaction. The city will be facilitated and augmented by virtual gadgets but remain a physical place with central functions. These functions could be different from those of today. The process of finding out what these functions might be is ongoing. I believe, they are likely to involve a higher level of social focus and interaction.
ER: I really support this idea. Concepts will be less and less linked to physical assets, but more to value creation irrespective of physical space. The city of the future could be an intertwined concept of journeys and experiences. If we think about governance, perhaps it will not be divided by district, but instead by these value journeys.